Mumu in MPH!
MPH (Malaya Publishing House) has 18 outlets all over Malaysia and they are one of the biggest bookstores in the country. We have had many associations with them in the past…launching our major books there like “If Not Now When?” (amongst our other books), promoting two of our KMP star writers biography (Jamie and David!) and having various book reading sessions there too.
This time…it’s Mumu’s time to shine!! For the first two months of 2011, Kechara Media & Publications (KMP) will be promoting 108 Ways to Grab My Apples on the sensor panels at major MPH bookstores. My own Mumu Yogi has been featured in the book campaign. He is such a natural superstar in his photos! Very photogenic!!
His cute profile is now on MPH’s entry sensor board along with a quote from the book. Now this will be the first thing that MPH customers will see…and the last hehe
Look at the photos below of him posing with Chia…he looks like such a proud godfather!!
Tsem Tulku
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Uncle Chia (Mumu’s god-father) happy to see Mumu on sensor boards of MPH 1Utama
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This is where the sensor boards are in relation to the store… they are very bright and obvious!!
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Chia playing the role of Vanna White to present KMP’s latest star, Mumu!
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Mumu Superstar says “Just Do It”!





























































Wow! Mumu looks so cute on the sensor panels. His cute face will be able to attract many people to the Dharma. I have seen the sensor panels at mph when I went to see the KP 1U roadshow. The panels are very strategically placed as it is in front of the store. Anyone who walked by the store would at least take a peek at mumu’s face. 108 ways to grab my apples is a book that was published by KMPand it was conceptualized by my mother. It is a very good book for people of any age as it is profound but easy to read and it has very nice photos.It is a book with Tsem Tulku Rinpoche’s quotes. It is very good if you would like to put it on your coffeetable because when people come over to your house to have some coffee, you can show them the book so that they can benefit from the wisdom.
Great article! jfgoiprjg